Lexpressproperty.com, the 1st real estate portal in Mauritius, launches on the 5th December 2013 “Luxury Mauritius”, its new premium luxury bilingual publication geared towards business, real estate, exclusive products and luxurious lifestyle in Mauritius.
Luxury Mauritius is a high-class magazine both in terms of display and content, designed to promote Mauritius regarding business opportunities, high-end real estate investments, services and quality of life. It explicitly targets foreigners: entrepreneurs, investors or retirees wishing to invest and settle in Mauritius.
Thanks to its content, Luxury Mauritius has been designed to answer questions which future and potential investors might ask themselves. The Interviews from market experts in their fields of activity as well as numerous reports of the leading Mauritian companies, allow you to get a clear insight about the positioning of Mauritius as a regional business center and also a prime destination in terms of high-class services, luxury products (jewelry, hotels, etc…) and exclusive leisure activities. The magazine also includes a chapter totally dedicated to luxury real estate regarding IRS and RES prestigious villas for sale and for rental.
“The luxury sector remains one of the most resistant sectors to the current economic crisis”, says Delphine Taylor, lexpressproperty.com’s General Manager. “We wanted to promote the Mauritian luxury sector because there are no such specialized magazines in the market at present. We believe that Mauritius should be positioned in the international luxury market and we intend to focus a large part of our budget to publicize our magazine worldwide. We shall make use of our network of contacts supported by the latest technologies as well as via specialized press agencies”.
Luxury Mauritius is designed for the international market. It will hence be distributed in an interactive version to more than 3000 luxury real estate agencies worldwide namely France, Monaco, Spain, Italy, UK, Russia, India, China, South Africa and Dubai. In Mauritius, the distribution will target hotels, local real estate agencies, MTPA, the Yu Lounge as well as supermarkets and shops via the IPBD network. Luxury Mauritius will also be sold in Réunion Island. Moreover, a magazine application will be available in Apple and Google stores including lexpressproperty.com website. An international press release will be issued by an expert agency to promote Mauritius abroad through newspapers, websites and social media. Furthermore, a specialized blog and a Facebook page totally dedicated to the magazine will be launched in 2014.
Launched in 2009, lexpressproperty.com was the first real estate portal in Mauritius and has turned into a benchmark property website for both agencies and individuals.
Some key figures about lexpressproperty.com:
• More than 2 million visitors since its launch
• 86 000 monthly visits
• 10 000 plus ads online
• 70 000 subscribers to its newsletters
Lexpressproperty.com – Coastal Road, Bain Boeuf, Cap Malheureux 31707,
Mauritius Tel: +230 262 8000